Suunto is one of the world's most respected brands when it comes to sports watches and precision instruments. Their products are tested in the harshest conditions and are known for their reliability.
Since 2013, we have worked closely with Suunto's product development team and a number of other vendors to create user experiences and design for a wide variety of products – from watch interfaces to applications and concept design.
Our latest project together is Suunto 7, a groundbreaking smart watch powered by Wear OS by Google.
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Combining research and service design methods and fast field testing feedback loops is an integral part of our development process. This has resulted in deep knowledge of the end users, Suunto's business goals and the capabilities of the devices themselves.
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The main focus of our co-operation has been UX/UI design for a number of different products and devices. From early concepts and prototyping to fully detailed designs, we have been involved in all stages of the development cycle.
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From web technologies to Wear OS app development, we have been assisting the Suunto team where technology meets design.
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Analysing customer feedback and analytics has constantly helped us understand the end users better – and react swiftly.
Working as a part of Suunto's own design and technology team has many benefits. Iteration cycles are extremely fast, and daily co-operation with both design and tech departments has resulted in an incredibly efficient workflow – regardless of whether we're operating onsite or remotely.
Modern working environmets and years of co-operation have made jumping into new projects smooth and effortless.
Suunto 7 - the next leap in wearables
Suunto 7 is the company's new flagship device that combines Suunto's experience in sports watches with the smartwatch features of Wear OS.
After over two years of development, Suunto 7 was released in 2020. It was met with high praise from critics and users all over the world. We have been closely involved with the project from the very start, helping Suunto build an user experience that meets the standards of the high-end smartwatch market.
Read our blog post on the making of Suunto 7 here.
Interested in buying a Suunto 7? It's available here.
Supplementary material design
In addition to UX and design work, we have created supplementary materials for Suunto products. These have included product packages, digital/physical marketing materials, user guides, illustrations, etc.
Keeping the tone and quality of the brand experience consistent is vital. Having these small but important elements made by the same people who know both the brand and the products inside out is a great asset.
Mikko AhlströmDigital Design LeadSuunto
Taiste has quickly learned the ins and outs of the sport business environment, and become part of our operations. They have swiftly responded to our needs and delivered excellent quality each and every time.
Valtteri MäkiSenior UX DesignerTaiste
Working right at the core of the UI team in such a cutting edge project has been a very rewarding journey. Daily co-operation with other professionals at the top of their respective fields is both educational and inspiring.